PRICING / WHAT IT COSTS

USD · TRANSPARENT · NEGOTIABLE

No hidden fees.

Three tiers from logo to full system, plus à la carte services for stand-alone work. Pricing varies with scope — and that's stated upfront.

STARTS AT: $199
TIERS: 3
À LA CARTE ITEMS: 15+

01 / SERVICE TIERS

Pick the scope that fits.

TIER 01

Logo Design

$199 – $279

Starting at $199

Best for:: MVP startups · Small businesses
Duration:: 7 – 10 days
Payment:: 50% / 50%

What's included

Discovery Call (30 min)
3 concept directions with strategic logic
One direction developed to final
2 revision rounds
Files: AI · EPS · SVG · PNG · JPG
Versions: Color · White · Black · Mono
CMYK + RGB formats
Mini Usage Guide (5 pages)
Brand strategy
Full color system
Brand applications

TIER 02★ Recommended

Brand Identity Essentials

$697 – $1,097

Starting at $697

Best for:: Emerging brands · SMEs
Duration:: 3 – 4 weeks
Payment:: 50% / 25% / 25%

Everything in Tier 01, plus

Brand Audit (if existing)
Competitor Analysis
Concise Audience Persona
Full Logo System (Primary + Secondary + Submark)
Color System (HEX · RGB · CMYK · Pantone)
Typography Hierarchy
Brand Guidelines PDF (12–18 pages)
3 applications: Card · Letterhead · Social

TIER 03

Full Brand System

$1,497 – $2,997+

Starting at $1,497

Best for:: Launches & re-launches at scale
Duration:: 5 – 7 weeks
Payment:: 50% / 25% / 25%

Everything in Tier 02, plus

Extended Discovery & Research
Full Brand Strategy Document
Purpose · Vision · Mission · Values
Positioning · UVP · Personality · Archetype
Tone of Voice · Brand Story
Bilingual Lockup (Arabic / English)
Brand Elements (Patterns · Icons · Photo Direction)
Brand Guidelines PDF (25–40 pages)
8+ applications
Brand Training Workshop (1–2h)
30 days post-delivery support
Portfolio Case Study setup

— All tiers are customizable · Items can be added or removed after discussion · Pricing is negotiable based on scope, timeline, and long-term relationship —

WHAT YOU'RE INVESTING IN

Not a price. An asset.

The number buys more than a logo. It buys a governed system engineered to hold its value as your brand scales — and to save what a redesign would later cost.

42%Faster deliveryFixed 38-day timeline vs open-ended scope

3×Handoff efficiencyToken-driven handoff — exact values, not guesses

0%Design driftWhat's approved at the gate is what ships

A system, not files

You receive a governed identity system with documented rules — not a folder of static images that fall apart the moment a new person touches the brand.

Single source of truth

Colours, type, and spacing are defined as brand tokens. One approved source drives every application, so the brand stays itself as it scales.

Code-aligned handoff

The identity is built to translate cleanly into code from day one. Developers get exact token values, cutting the meetings and rework that inflate a project's real cost.

No hidden rework cost

Traditional design drifts when it hits development. Approving tokens at the design gate protects your budget from the expensive fixes that surface after launch.

* Efficiency figures are indicative and being formalised against project data.

02 / À LA CARTE

Stand-alone services.

For projects that don't need a full tier — or for existing clients needing additional applications.

Print & Brand Applications

Business CardTwo-sided · 2 versions · 3 revisions$27$27

Brochure4 pages · A4 / A5 · up to 4 folds$39$39

FlyerBi / Tri / Quad fold$29 – $47$29 – $47

Promotional PosterDigital or print$29 – $47$29 – $47

BannerSquare meter + $12 / additional sq.m$37$37

Standard Roll-Up80×200 / 85×200 / 90×200 cm$37$37

Social Media Design

Single PostFacebook · Instagram · LinkedIn$14$14

Pack of 10Save $29$111$111

Pack of 20Save $69$211$211

Web Design & Development

Custom Web PlatformNext.js · Bilingual EN/AR + RTL · multi-section · performance-tuned · brand-aligned$1,297 – $2,997$1,297 – $2,997

Bilingual Marketing SiteUp to 7 pages · EN/AR · responsive · CMS-ready · SEO foundation$597 – $1,097$597 – $1,097

WordPress WebsiteUp to 7 pages · Responsive · Auth · 3 months support$297 – $597$297 – $597

Landing PageSingle conversion-focused page · responsive · fast$197 – $397$197 – $397

Retainer Services (monthly)

Social Media Retainer15–20 designs + content templates$197 – $297$197 – $297

Brand MaintenanceTemplates · light edits · quality oversight$247$247

Full Marketing DesignSocial + Print + Digital + Light Video$447 – $697$447 – $697

03 / PAYMENT

How & when you pay.

Tier 1 — Logo Design

50% / 50%

— 50% at Kickoff
— 50% before final file delivery

Tier 2 & 3 — Brand Identity

50% / 25% / 25%

— 50% at Kickoff
— 25% at Strategy Sign-off
— 25% before final delivery

Payment methods: Bank transfer (local / international) · PayPal & Wise (international) · Electronic wallets (local) · Cash for in-person meetings. Transfer fees may apply.

04 / PRICING FAQ

Common questions.

Are prices negotiable?

Yes, within reason — final pricing depends on scope, timeline, number of applications, and whether it's a one-off or a longer relationship. The ranges shown are honest starting points.

What if my project doesn't fit a tier exactly?

Most don't — tiers are starting templates. After the Discovery Call, you get a custom proposal that adds, removes, or adjusts items to your actual needs.

Can I upgrade tiers during the project?

Yes — I quote the upgrade delta and adjust the timeline. No re-doing finished work.

Is there a discount for full prepayment?

Yes — 10% off the total invoice when paid upfront in full at kickoff.

Do you work with international clients? What currency?

Yes, frequently. Quoted in USD by default; paid via Wise, PayPal, or international transfer. EGP equivalent for Egyptian clients on request.

What about revisions beyond the included rounds?

Each tier includes 2 structured rounds; additional revisions are billed hourly and logged in writing.

Are source files (AI / PSD) included?

Final vector source files ship with every tier after the final payment clears — that's the IP transfer moment.

— HAVE A PROJECT IN MIND? —

Let's scope it.

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