PRICING / WHAT IT COSTS
USD · TRANSPARENT · NEGOTIABLE
No hidden fees.
Three tiers from logo to full system, plus à la carte services for stand-alone work. Pricing varies with scope — and that's stated upfront.
- STARTS AT
- $199
- TIERS
- 3
- À LA CARTE ITEMS
- 15+
01 / SERVICE TIERS
Pick the scope that fits.
Most projects start at Tier 2. Tier 1 is the budget constraint; Tier 3 is a full launch system.
Logo Design
- Best for
- MVP startups · Small businesses
- From
- $199 – $279
- Duration
- 7 – 10 days
Brand Identity EssentialsRecommended
- Best for
- Emerging brands · SMEs
- From
- $697 – $1,097
- Duration
- 3 – 4 weeks
Full Brand System
- Best for
- Launches & re-launches at scale
- From
- $1,497 – $2,997+
- Duration
- 5 – 7 weeks
| Fit | Logo Design | Brand Identity EssentialsRecommended | Full Brand System |
|---|---|---|---|
| Best for | MVP startups · Small businesses | Emerging brands · SMEs | Launches & re-launches at scale |
| From | $199 – $279 | $697 – $1,097 | $1,497 – $2,997+ |
| Duration | 7 – 10 days | 3 – 4 weeks | 5 – 7 weeks |
Logo Design
$199 – $279
Starting at $199
- Best for:
- MVP startups · Small businesses
- Duration:
- 7 – 10 days
- Payment:
- 50% / 50%
What's included
- Discovery Call (30 min)
- 3 concept directions with strategic logic
- One direction developed to final
- 2 revision rounds
- Files: AI · EPS · SVG · PNG · JPG
- Versions: Color · White · Black · Mono
- CMYK + RGB formats
- Mini Usage Guide (5 pages)
- Not included: Brand strategy
- Not included: Full color system
- Not included: Brand applications
Brand Identity Essentials
$697 – $1,097
Starting at $697
- Best for:
- Emerging brands · SMEs
- Duration:
- 3 – 4 weeks
- Payment:
- 50% / 25% / 25%
Everything in Tier 01, plus
- Brand Audit (if existing)
- Competitor Analysis
- Concise Audience Persona
- Full Logo System (Primary + Secondary + Submark)
- Color System (HEX · RGB · CMYK · Pantone)
- Typography Hierarchy
- Brand Guidelines PDF (12–18 pages)
- 3 applications: Card · Letterhead · Social
Full Brand System
$1,497 – $2,997+
Starting at $1,497
- Best for:
- Launches & re-launches at scale
- Duration:
- 5 – 7 weeks
- Payment:
- 50% / 25% / 25%
Everything in Tier 02, plus
- Extended Discovery & Research
- Full Brand Strategy Document
- Purpose · Vision · Mission · Values
- Positioning · UVP · Personality · Archetype
- Tone of Voice · Brand Story
- Bilingual Lockup (Arabic / English)
- Brand Elements (Patterns · Icons · Photo Direction)
- Brand Guidelines PDF (25–40 pages)
- 8+ applications
- Brand Training Workshop (1–2h)
- 30 days post-delivery support
- Portfolio Case Study setup
— All tiers are customizable · Items can be added or removed after discussion · Pricing is negotiable based on scope, timeline, and long-term relationship —
WHAT YOU'RE INVESTING IN
Not a price. An asset.
The number buys more than a logo. It buys a governed system engineered to hold its value as your brand scales — and to save what a redesign would later cost.
A system, not files
You receive a governed identity system with documented rules — not a folder of static images that fall apart the moment a new person touches the brand.
Single source of truth
Colours, type, and spacing are defined as brand tokens. One approved source drives every application, so the brand stays itself as it scales.
Code-aligned handoff
The identity is built to translate cleanly into code from day one. Developers get exact token values, cutting the meetings and rework that inflate a project's real cost.
No hidden rework cost
Traditional design drifts when it hits development. Approving tokens at the design gate protects your budget from the expensive fixes that surface after launch.
* Efficiency figures are indicative and being formalised against project data.
02 / PRODUCTION MENU
Stand-alone services.
A production menu, separate from brand-system investment. For projects that don't need a full tier — or for existing clients needing additional applications.
Open the à la carte list (15+ items)
Print & Brand Applications
Social Media Design
Web Design & Development
Retainer Services (monthly)
03 / PAYMENT
How & when you pay.
Tier 1 — Logo Design
50% / 50%
- — 50% at Kickoff
- — 50% before final file delivery
Tier 2 & 3 — Brand Identity
50% / 25% / 25%
- — 50% at Kickoff
- — 25% at Strategy Sign-off
- — 25% before final delivery
Payment methods: Bank transfer (local / international) · PayPal & Wise (international) · Electronic wallets (local) · Cash for in-person meetings. Transfer fees may apply.
04 / PRICING FAQ
Common questions.
Are prices negotiable?
Yes, within reason — final pricing depends on scope, timeline, number of applications, and whether it's a one-off or a longer relationship. The ranges shown are honest starting points.
What if my project doesn't fit a tier exactly?
Most don't — tiers are starting templates. After the Discovery Call, you get a custom proposal that adds, removes, or adjusts items to your actual needs.
Can I upgrade tiers during the project?
Yes — I quote the upgrade delta and adjust the timeline. No re-doing finished work.
Is there a discount for full prepayment?
Yes — 10% off the total invoice when paid upfront in full at kickoff.
Do you work with international clients? What currency?
Yes, frequently. Quoted in USD by default; paid via Wise, PayPal, or international transfer. EGP equivalent for Egyptian clients on request.
What about revisions beyond the included rounds?
Each tier includes 2 structured rounds; additional revisions are billed hourly and logged in writing.
Are source files (AI / PSD) included?
Final vector source files ship with every tier after the final payment clears — that's the IP transfer moment.
— HAVE A PROJECT IN MIND? —
Let's scope it.